22 August 2013

Does my website really need social integration?

Does my website really need social integration?

Chico Web Development - LRT Graphics

 

Whether you’re looking to improve your current website or building a new one from scratch it’s important to think about the fundamentals – web design, web development and structure, seo, content and more. Beyond the fundamentals you have to start to consider other web strategies such as whether to blog and what your main call to action is going to be.

We often hear from people – who tend to be of a different generation, although not always – if it’s really important to have social integration on their website. Whether it’s in the form of a social plugin or just having links to your social networks on your website our answer is always – YES, YES, YES! Social integration on your website is not only a recommendation but a must for any successful website. If not – you’re throwing away your social media marketing efforts.

Incorporating social media onto your website is a necessity for a variety of reasons. To start with – it just makes sense. If you’re on social media and you’re driving people to your website then you know that they like your brand, they like your service and they are using social media. Ensuring that your website has social media integration means that when people do visit your website they have an easy way for sharing the information that you’ve provided for them and that will help drive people from social media back to your website.

It’s more than just having a social share button though. It’s about showing search engine algorithm the relevance of your site. Social integration buttons like the google plus one can help show the relevancy of your site. That is a HUGE deal. Why? Because it can help your organic SEO rankings and who doesn’t want that? Providing an opportunity for people to “+1” you lets them share it on their circles and talks to search engines. This is a double win.

These are just a few of the reasons that your website really does need social integration. Want to know more? Talk to one of our team members today about your website development and the best strategies to optimize it for the user experience.

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LRT  is a marketing and graphic solutions company that serves a large variety of clients in Chico and surrounding North State and Northern California areas like Oroville, Paradise, Corning, Red Bluff, Redding, Orland, Reno, Sparks, Yuba City, Marysville, or Sacramento. We would be more than happy to work with you on your next website development project – talk to the experts today! 

Call us at (530) 879-9261 or toll free (888) 934-6578 for a creative, innovative and successful website development that is sure to drive traffic straight to your website. 

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